Listen to Your Client

You don't know better than your client, even if you feel or consider you do. You client knows their business as they go to bed and wake up with it every day. You don't have to go there and act like you know better and your client has to listen. You have to listen. Listen... Continue Reading →

Consultants and Adaptation

Three years ago I had an interview with one of the partners of the consulting firm I am currently working for. It was a very tough interview, following a tough GMAT and a business case, "consulting" style. Obviously I passed it, but one thing I want to mention and discuss about is one question that... Continue Reading →

Blue Ocean Strategy [book review]

Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant [Chan Kim, Renée Mauborgne] What are the alternative industries to your industry? What are the strategic groups in your industry? What is the chain of buyers in your industry? Does your industry compete on functionality or emotional appeal? What trends have a high... Continue Reading →

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